Introduction
NanoImaging Services (NIS) is a world-leading contract research organization (CRO) specializing in cryogenic electron microscopy (cryo-EM). Their innovative technologies and skilled team make advanced imaging services accessible to organizations of all sizes.
The Challenge
Under new leadership, NIS sought to elevate its presence within the industry. Their outdated website was not only difficult to navigate but also hard to maintain, limiting potential customers' ability to access key information and making it challenging for NIS to update content.
The SOLUTION
We set out to rebrand NanoImaging Services with a fresh, creative vision and to redesign their website with a sophisticated, modern look that reflects their innovative approach and industry leadership.
BRAND IDENTITY
The new NIS brand retained elements of its original symbolism, like the hexagons, while introducing bold accent colors to the blue spectrum to add confidence and flair. This modernized the brand while maintaining its established identity.
Before / After
NIS sought industry leadership with a modern website. A rebrand and redesign brought innovation, sophistication, and a user-friendly experience to life.
Scaler helped us completely revamp our website. They did a great job on the design and created some amazing graphics for us to use. Their attention to detail and quality control are excellent.
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